The technology roadmapping is a key technology management tool that enables companies to link their technological abilities with their products and business plans enabling to go hand in hand with the strategy and technology development [1].
The technology roadmapping via systematic analysis of the company external environment and internal capabilities provides reliable short-, medium and long-term strategic guidelines which allows to:
- Manage product and technology developments
- Take into account possible synergies between main players of oil industry (e.g. Petchem, US, DS)
- Identify main capabilities needed to achieve strategic goals.
Gabriella Petrényi